Samaaro + Your CRM: Zero Integration Fee for Annual Sign-Ups Until 30 June, 2025
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Overview
Modon Properties, a prominent real estate developer in Abu Dhabi, is dedicated to shaping the future of urban living. By delivering innovative and sustainable developments, Modon Properties transforms landscapes into thriving communities. Their portfolio encompasses a diverse range of projects, including residential, commercial, and mixed-use developments. Modon Properties also organizes events related to their projects, such as property launches, community events, and investor relations events.
Industry
Real Estate
Solutions Used
RSVPs, Event Communications, QR-based Check-ins, Queue Manager, Sales Agent Dashboard, Event-Based Reporting, Sales and Performance Analytics
Did you know?
Up to 65% of real estate event attendees drop off before engaging with a sales rep, often due to poor coordination, delayed check-ins, or missed handoffs.
For Modon Properties, every guest interaction during an event could translate into a property inquiry, or a sale. But without streamlined guest management, potential conversions were slipping through the cracks. They needed a smarter, integrated solution that could personalize guest experiences and empower the sales team to move fast.
The Challenge: Managing High-Stakes, High-Touch Events at Scale
Here’s where the cracks appeared most:
- Scattered RSVP data meant no real-time view of guest status or preferences.
- Manual queue management led to confusion and long wait times at entry.
- Sales agents lacked context, often meeting guests cold without knowing their interests or profiles.
- Zero visibility post-event made it difficult to track engagement or measure outcomes.
As expectations grew, the team realized: efficiency wasn’t optional, it was critical to conversions.
The Solution: Centralized Guest Management with Sales Intelligence Built In
Modon partnered with Samaaro to rewire their event workflows from the ground up. What they needed wasn’t just check-in tech, it was a complete guest-to-sales journey that worked in real time.
Here’s how the solution was structured:
Custom RSVP Workflows with Automated Guest Communication Guests received personalized invitations linked to dynamic RSVP forms. Once confirmed, they were auto-enrolled into a pre-event communication sequence: reminders, location details, parking info, everything was sent automatically, removing manual follow-ups.
QR-Based Check-ins with Queue Management Intelligence
Guests checked in via QR codes that triggered smart routing. Samaaro’s Queue Management System matched each guest with an available sales rep based on live data and predefined priority logic (VIPs, past buyers, new leads, etc.).
(No more guesswork, no bottlenecks, no manual coordination.)
Sales Agent Dashboards for Smarter Conversations
Each agent received a real-time dashboard showing who was assigned to them, guest details, and past interactions. That meant zero ramp-up time and more meaningful conversations.
Full-Funnel Guest Journey Tracking
From check-in to engagement duration, every guest movement was tracked. The team could now answer key questions post-event:
- Who arrived, and when?
- How long did they spend with sales?
- What was the drop-off rate?
Results That Moved the Needle
50% faster check-ins
with intelligent queue management
25% increase in
meaningful agent-guest conversations
100% visibility into
the guest journey
from RSVP to
follow-up
Significantly reduced sales team friction
and manual overhead
Real Impact in Action
Before Samaaro: Modon’s event teams would scramble with spreadsheets, WhatsApp groups, and walkie-talkies to get guests to the right sales reps. Frustrated guests and lost leads were common.
Now: One team lead shared,
“The QR-based assignment completely changed our flow. We no longer chase guests—we’re ready when they arrive. Our reps are briefed, and the entire check-in process takes seconds.”
What This Means for Real Estate Events
When every guest matters and every conversation counts, smart event tech isn’t a luxuryit’s your competitive edge. Modon’s transformation shows how tech-enabled precision can make high-stakes property events feel personal, polished, and productive.
