Driving Safety Culture at Scale: How Hindalco Enabled Seamless Engagement for 600+ Internal Stakeholders Across India

A worker adjusts machinery in a modern industrial setting, with vibrant rolls of material in focus and equipment in the background.

Overview

Hindalco Industries Limited, a flagship enterprise of the Aditya Birla Group, is a global leader in aluminium and copper manufacturing. Known for its strong commitment to sustainability and safety, Hindalco continues to set industry benchmarks in operational excellence. The 10th Hindalco Safety Annual Conclave 2025, held in Ranchi, Jharkhand, was a testament to this commitment. Over three days, the event brought together internal stakeholders from across the country to reinforce the organization’s “Zero Harm” vision. With participation from multiple Aditya Birla Group entities, the conclave served as a platform for knowledge sharing, exploring cutting-edge safety practices, and fostering a unified culture of workplace safety.

Industry

Metals & mining / industrial safety & risk management

Solutions Used

Registration platform, attendee app

Keeping 600+ safety leaders engaged and informed across a sprawling operations network demands flawless execution, because in heavy industry, lapses aren’t an option.

At the 10th Hindalco Safety Annual Conclave 2025 in Ranchi, plant managers, supervisors, and safety experts from every Aditya Birla Group unit gathered for three days of intensive learning and collaboration. From live demonstrations of the latest protective technologies to breakout discussions on critical protocols, the conclave’s success hinged on delivering uninterrupted access to content, up-to-the-minute updates, and seamless interaction, challenging logistical norms at every turn.

The Challenge: High-Scale Internal Event with Complex Coordination Needs

Running a multi-day internal safety conclave with hundreds of stakeholders wasn’t just about logistics, it was about precision. Every touchpoint, from personalized travel plans to secure session access, needed to work without friction. The organizing team faced three primary challenges:

1. Seamless Communication of Logistics and Travel Plans Participants were flying in from across India. Managing both personalized and general information, like travel itineraries, accommodation details, venue guidelines, and seating plans, required a centralized platform that could handle scale and segmentation.

2. Frictionless On-Ground Experience

Upon arrival, it was crucial to ensure a smooth check-in process and access to on-site essentials such as venue layouts, emergency contacts, and session schedules. The goal was to make navigation easy and reduce dependency on manual coordination.

3. Meaningful Engagement During Sessions

The conclave featured technical sessions on safety practices and innovation. Attendees needed a way to take contextual notes, bookmark sessions, and revisit insights, all within the event app, without losing continuity between sessions.

The Solution: A Unified Event App Experience for 600+ Stakeholders

Samaaro stepped in to streamline Hindalco’s complex information flow and on-ground coordination through a fully customized attendee app experience. Designed specifically for internal enterprise summits, the solution ensured every stakeholder, from frontline supervisors to senior leadership, had real-time access to personalized logistics, critical content, and emergency resources.

What made the solution unique?

 

  •      Pre-Event Survey Placement                        

The survey was given priority placement on the app homepage even before the event began, ensuing maximum visibility and participation from early attendees.

Graphic showing three smartphone screens illustrating a pre-event survey placement process, emphasizing high visibility and response rates.
An illustration of a speaker presenting notes while an audience member takes notes on a mobile device, highlighting session-specific note-taking.
  •     Session-Specific Note-Taking

Attendees could take and store notes during individual sessions. These notes were auto-sorted by agenda item and downloadable as a structured document post-event, helping safety teams turn learnings into actionable plans.

  •  Personalized Itineraries with Logistic Details

Each guest had access to a personalized schedule that included travel details like airport/train pickup information, hotel allocations, and seating plans, removing the need for paper-based coordination or external communication. 

Personalized Itineraries with Logistic Details
 Integrated Emergency Contact Module

 

  •     Integrated Emergency Contact Module

Critical emergency contact numbers were preloaded and categorized by venue, city, and transit hubs. With just one tap, attendees could dial support contacts from within the app, ensuring help was always a click away.

 

  •     Smart Registration + Onsite Operations

A bulk upload-ready registration system enabled the team to import all guest details in one go. Automated welcome emails with unique QR codes ensured seamless check-ins on event day.

Smart Registration + Onsite Operations

This solution wasn’t just a communication tool, it became the operational nerve center of the conclave.

Results & measurable impact

Attendees onboarding seamlessly

600+ Attendees Onboarded
Seamlessly

Samaaro X MoHUA

80%+ Session Note
Downloads

Overall feedback satisfaction


4.95/5 Overall feedback
satisfaction

Real-Life Impact: Safety Insights, Captured and Shared

For the first time, Hindalco’s safety conclave enabled attendees to not only absorb insights during sessions but take them home in a structured, exportable format. From leaders to line managers, everyone had access to the same tools, ensuring the event’s knowledge-sharing goals extended far beyond the three-day agenda.

For the first time, Hindalco’s safety conclave enabled attendees to not only absorb insights during sessions but take them home in a structured, exportable format. From leaders to line managers, everyone had access to the same tools, ensuring the event’s knowledge-sharing goals extended far beyond the three-day agenda.

The Bigger Picture

As large enterprises increasingly focus on internal skilling and cultural alignment, digital platforms like Samaaro help bring structure and personalization to high-volume internal events, without adding overhead for organizing teams.

👉 Planning a large internal event? Let’s talk about how we can simplify it for you. 

 
Samaaro

Samaaro is an all-in-one event technology company that offers a comprehensive suite of event management solutions to help event organisers streamline operations, boost attendee engagement and maximise ROI of their events.

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