Samaaro + Your CRM: Zero Integration Fee for Annual Sign-Ups Until 30 June, 2025
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Modon Properties, a prominent real estate developer in Abu Dhabi, is dedicated to shaping the future of urban living. By delivering innovative and sustainable developments, Modon Properties transforms landscapes into thriving communities. Their portfolio encompasses a diverse range of projects, including residential, commercial, and mixed-use developments. Modon Properties also organizes events related to their projects, such as property launches, community events, and investor relations events.
RSVPs, Event Communications, QR-based Check-ins, Queue Manager, Sales Agent Dashboard, Event-Based Reporting, Sales and Performance Analytics
For Modon Properties, every guest interaction during an event could translate into a property inquiry, or a sale. But without streamlined guest management, potential conversions were slipping through the cracks. They needed a smarter, integrated solution that could personalize guest experiences and empower the sales team to move fast.
Here’s where the cracks appeared most:
As expectations grew, the team realized: efficiency wasn’t optional, it was critical to conversions.
Modon partnered with Samaaro to rewire their event workflows from the ground up. What they needed wasn’t just check-in tech, it was a complete guest-to-sales journey that worked in real time.
Here’s how the solution was structured:

Custom RSVP Workflows with Automated Guest Communication Guests received personalized invitations linked to dynamic RSVP forms. Once confirmed, they were auto-enrolled into a pre-event communication sequence: reminders, location details, parking info, everything was sent automatically, removing manual follow-ups.
QR-Based Check-ins with Queue Management Intelligence
Guests checked in via QR codes that triggered smart routing. Samaaro’s Queue Management System matched each guest with an available sales rep based on live data and predefined priority logic (VIPs, past buyers, new leads, etc.).
(No more guesswork, no bottlenecks, no manual coordination.)


Sales Agent Dashboards for Smarter Conversations
Each agent received a real-time dashboard showing who was assigned to them, guest details, and past interactions. That meant zero ramp-up time and more meaningful conversations.
Full-Funnel Guest Journey Tracking
From check-in to engagement duration, every guest movement was tracked. The team could now answer key questions post-event:


50% faster check-ins
with intelligent queue management

25% increase in
meaningful agent-guest conversations

100% visibility into
the guest journey
from RSVP to
follow-up

Significantly reduced sales team friction
and manual overhead
Before Samaaro: Modon’s event teams would scramble with spreadsheets, WhatsApp groups, and walkie-talkies to get guests to the right sales reps. Frustrated guests and lost leads were common.
Now: One team lead shared,
“The QR-based assignment completely changed our flow. We no longer chase guests—we’re ready when they arrive. Our reps are briefed, and the entire check-in process takes seconds.”
When every guest matters and every conversation counts, smart event tech isn’t a luxuryit’s your competitive edge. Modon’s transformation shows how tech-enabled precision can make high-stakes property events feel personal, polished, and productive.

Varun Beverages Limited is one of the largest franchisees of PepsiCo in South Asia, with operations spanning India, Sri Lanka, Nepal, and parts of Morocco. The company specializes in manufacturing, marketing, and distributing a wide range of beverages under globally recognized brands such as Pepsi, 7UP, Mirinda, Mountain Dew, Tropicana, and Aquafina. Leveraging its robust distribution network, Varun Beverages ensures its products reach diverse markets. Alongside its operations, the company places significant emphasis on fostering relationships with stakeholders through leadership conferences, channel partner events, and other engagement-driven initiatives.
Consumer Goods, Channel Partner Events
Event App, Feedback
VBL’s events required precise coordination for large, diverse groups, but they struggled with:
Varun Beverages chose Samaaro for its robust Attendee App and feedback tools that centralized communication and personalized the event experience, while enabling organizers to manage large-scale conferences efficiently.
Attendee App
Streamlined Operations

Pre-Event Survey: During registration, attendees were required to complete a mandatory survey to capture their preferences. This enabled the organizers to gather valuable data to personalize the event experience.
Agenda Overview: Guests could view detailed event agendas, including session times, speakers, polls, Q&A opportunities, and notes. A feature to add agenda items to personal calendars ensured attendees stayed informed and engaged.
Travel Related Information: To enhance the travel experience, attendees received comprehensive travel-related details through the app, including: City Guide, Do’s & Don’ts, Hotel Information, Venue details, nearby restaurants, and transport facilities for easy navigation.
Social Feed: The app’s social feed allowed attendees to post photos, share moments, and interact with other guests. Posts were moderated to maintain quality and relevance, fostering a sense of community among attendees.


Personalized Itineraries: Each attendee’s travel and stay details were uploaded into the app’s itinerary management system. Information such as flight schedules, hotel check-in and check-out times, and venue details was readily accessible.
Profile Management: The app included safety features such as emergency contact information and detailed venue guidelines.

40% increase in
attendee engagement
through interactive
app features

30% reduction in
staff workload thanks
to centralized info
and communication

Seamless management
of complex itineraries
for hundreds of guests
Before using Samaaro, VBL’s event staff often found themselves overwhelmed with repetitive guest queries. One event manager shared,
“With the app, guests accessed everything they needed on their phones, from personalized schedules to local tips. It transformed how we manage events and freed our team to focus on delivering value.”
As large-scale leadership and partner events grow in complexity, platforms like Samaaro are essential for balancing operational efficiency with rich, personalized attendee experiences. VBL’s success story highlights how technology can empower event teams to elevate engagement while streamlining processes.

Hindalco Industries Limited, a flagship enterprise of the Aditya Birla Group, is a global leader in aluminium and copper manufacturing. Known for its strong commitment to sustainability and safety, Hindalco continues to set industry benchmarks in operational excellence. The 10th Hindalco Safety Annual Conclave 2025, held in Ranchi, Jharkhand, was a testament to this commitment. Over three days, the event brought together internal stakeholders from across the country to reinforce the organization’s “Zero Harm” vision. With participation from multiple Aditya Birla Group entities, the conclave served as a platform for knowledge sharing, exploring cutting-edge safety practices, and fostering a unified culture of workplace safety.
Metals & mining / industrial safety & risk management
Registration platform, attendee app
At the 10th Hindalco Safety Annual Conclave 2025 in Ranchi, plant managers, supervisors, and safety experts from every Aditya Birla Group unit gathered for three days of intensive learning and collaboration. From live demonstrations of the latest protective technologies to breakout discussions on critical protocols, the conclave’s success hinged on delivering uninterrupted access to content, up-to-the-minute updates, and seamless interaction, challenging logistical norms at every turn.
Running a multi-day internal safety conclave with hundreds of stakeholders wasn’t just about logistics, it was about precision. Every touchpoint, from personalized travel plans to secure session access, needed to work without friction. The organizing team faced three primary challenges:
1. Seamless Communication of Logistics and Travel Plans Participants were flying in from across India. Managing both personalized and general information, like travel itineraries, accommodation details, venue guidelines, and seating plans, required a centralized platform that could handle scale and segmentation.
2. Frictionless On-Ground Experience
Upon arrival, it was crucial to ensure a smooth check-in process and access to on-site essentials such as venue layouts, emergency contacts, and session schedules. The goal was to make navigation easy and reduce dependency on manual coordination.
3. Meaningful Engagement During Sessions
The conclave featured technical sessions on safety practices and innovation. Attendees needed a way to take contextual notes, bookmark sessions, and revisit insights, all within the event app, without losing continuity between sessions.
Samaaro stepped in to streamline Hindalco’s complex information flow and on-ground coordination through a fully customized attendee app experience. Designed specifically for internal enterprise summits, the solution ensured every stakeholder, from frontline supervisors to senior leadership, had real-time access to personalized logistics, critical content, and emergency resources.
What made the solution unique?
The survey was given priority placement on the app homepage even before the event began, ensuing maximum visibility and participation from early attendees.


Attendees could take and store notes during individual sessions. These notes were auto-sorted by agenda item and downloadable as a structured document post-event, helping safety teams turn learnings into actionable plans.
Each guest had access to a personalized schedule that included travel details like airport/train pickup information, hotel allocations, and seating plans, removing the need for paper-based coordination or external communication.


Critical emergency contact numbers were preloaded and categorized by venue, city, and transit hubs. With just one tap, attendees could dial support contacts from within the app, ensuring help was always a click away.
A bulk upload-ready registration system enabled the team to import all guest details in one go. Automated welcome emails with unique QR codes ensured seamless check-ins on event day.

This solution wasn’t just a communication tool, it became the operational nerve center of the conclave.

600+ Attendees Onboarded Seamlessly

80%+ Session Note Downloads

4.95/5 Overall feedback satisfaction
For the first time, Hindalco’s safety conclave enabled attendees to not only absorb insights during sessions but take them home in a structured, exportable format. From leaders to line managers, everyone had access to the same tools, ensuring the event’s knowledge-sharing goals extended far beyond the three-day agenda.
For the first time, Hindalco’s safety conclave enabled attendees to not only absorb insights during sessions but take them home in a structured, exportable format. From leaders to line managers, everyone had access to the same tools, ensuring the event’s knowledge-sharing goals extended far beyond the three-day agenda.
As large enterprises increasingly focus on internal skilling and cultural alignment, digital platforms like Samaaro help bring structure and personalization to high-volume internal events, without adding overhead for organizing teams.
👉 Planning a large internal event? Let’s talk about how we can simplify it for you.

Venture Capital, Investment, Events
Approval-Based Registrations, Check-In System (QR code-based)
As investor summits like IPV’s Wealth Wise Investor Summit grow in popularity, the challenge of managing registrations, particularly when offering both paid and complimentary passes, becomes critical. IPV needed a solution that could handle a high volume of applications, streamline the approval process for complimentary passes, and ensure a seamless check-in experience on the day of the event.
IPV faced several key challenges in organizing the Wealth Wise Investor Summit:
Seamless Check-in: On the day of the event, IPV needed a quick and efficient way to check in attendees, minimizing wait times and creating a positive first impression.
To help the IPV team manage over 2,000 registrations while maintaining exclusivity and a high-touch experience, Samaaro delivered a set of powerful, approval-first tools purpose-built for investor-focused events.
What stood out in the solution?
Attendees could apply for either a Paid or Complimentary pass. Complimentary requests were routed for manual review by the IPV team, who could approve or reject them via the dashboard. Rejected applicants received a call with an option to convert their application into a paid pass, no re-registration needed.


To handle volume efficiently, IPV’s team used a custom CSV upload to import registrants in bulk. The platform automatically sorted each record into:
▸ Registration Pending
▸ Accepted
▸ Rejected
A live dashboard gave the IPV team a consolidated view of all applicants across categories, along with contact details for timely outreach and conversion tracking.


Once approved, guests automatically received a confirmation email containing event details and a personalized QR code for on-site check-in, eliminating manual follow-ups.
At the venue, attendees simply scanned their QR codes to check in within seconds. Walk-ins were also accommodated through on-the-spot registrations, either via instant payments or by issuing complimentary passes based on profile review.

This workflow gave IPV complete control over the attendee list while ensuring that every guest, confirmed or walk-in, had a smooth experience from registration to check-in.

2,000+ registrations processed in under 60 minutes

Average check-in time under 3 seconds per guest.

75% reduction in administrative hours spent on approvals and outreach.
The Samaaro system allowed the IPV team to manage the large number of registrations without needing additional staff. On the day of the event, the QR code check-in system worked flawlessly, with attendees moving through the registration process quickly and smoothly. One attendee noted, “The check-in was incredibly fast and efficient. I was inside the venue within minutes, which allowed me more time to network.” This positive experience set the tone for a successful summit.
This case highlights a key shift in event strategy, the rise of approval-based, curated experiences. By inviting only pre-approved guests, brands like IPV can ensure the right mix of attendees, strengthen positioning, and drive higher-quality interactions. It’s not just about exclusivity, it’s about aligning the room with business goals, whether that’s nurturing investor interest or advancing the sales pipeline. At the same time, tech-enabled automation, from application workflows to QR-based check-ins, has become essential for managing scale without sacrificing attendee experience. As events grow more complex, these systems let organizers focus on content and connections, while keeping operations smooth and data centralized.
👉 Planning a curated event that demands precision and scale? Let’s talk.

TechTalk Summits specializes in face-to-face networking events for IT decision-makers, bringing together CIOs, security experts, and technology innovators to tackle mission-critical challenges. With over 200 in-person events annually, they cultivate powerful connections between solution providers and enterprise leaders, driving conversations on data security, cloud transformation, and the future of IT.
Event Services | Networking Events for IT Professionals
Guest Management · RSVPs & Approval Workflows · Communication Automation · QR Code Check-ins · Attendance Tracking · Feedback Collection
TechTalk Summits wanted to flip that ratio. Their events bring together CIOs, cybersecurity leaders, and solution providers to spark real conversations around digital transformation and enterprise IT. While their tech stack (ON24, Google Forms, spreadsheets, and email tools) had powered them through years of growth, the team recognized its limits. Fragmented workflows and manual processes were starting to slow things down — not because they were struggling, but because they were scaling.
To continue delivering high-touch experiences at scale, they turned to Samaaro, seeking a unified, automated system tailored to their operational needs.
Running 200+ events a year demands efficiency and TechTalk was feeling the pressure. Their internal workflows had become time-consuming and unsustainable.
They needed a more unified approach to keep up with scale, complexity, and expectations.
Here’s what was holding them back:Samaaro built a tailored, all-in-one event management platform for TechTalk Summits, replacing their fragmented stack with a single source of truth for operations, engagement, and analytics.
The goal wasn’t just automation. It was about giving the team back their time and unlocking personalization at scale, without added complexity.
Here’s how Samaaro transformed their workflows:
Using custom APIs, Samaaro connected TechTalk’s website directly to its backend, allowing one-click import of 200+ events into a central Super Admin dashboard. No manual setup. No data loss.
From here, the admin team could:
Admins could manage everything from one screen, including the reception experience and live Q&A moderation.
No more confusion. No more redundant logins.
Creating digital booths for hundreds of sponsors used to be a painful manual task. Samaaro solved this with its “Event Exhibitor Key.”
Each sponsor booth was created once in Showcase, Samaaro’s lead gen module. To display it at any event, admins simply pasted the exhibitor key in the dashboard. That’s it.
Every booth included:
This made booth deployment instant and sponsor onboarding frictionless.
Samaaro developed a mobile web app that mimicked native apps without requiring downloads.
Features included:
Surveys were pushed between sessions instead of at the end, ensuring high response rates and more actionable insights.
To solve TechTalk’s email deliverability issues, Samaaro implemented a multi-channel approach, sending invites and QR codes via:
This guaranteed delivery across devices and ensured attendees never missed critical info. Reminders and updates were automatically scheduled, saving hours of follow-up.

+15% Attendance Rate

8% Higher NPS

Zero Manual Setup
“Samaaro’s check-in solution is fantastic, ensuring a smooth guest experience, and their around-the-clock support means we’re never left without expert help whenever we need it.”
— John Healy, Head of Operations, TechTalk Summit
This partnership wasn’t just about technology, it was about scaling events without scaling chaos. With over 200+ events annually, TechTalk needed precision, speed, and personalization. Samaaro delivered all three, in one flexible, unified platform.As the event landscape continues to evolve, having a streamlined guest management and communication stack isn’t a luxury, it’s a necessity.
👉 Ready to simplify your event ops and boost engagement at scale?
Event Management & Marketing Communications
Event website integration, custom registration & RSVP workflows, check-in & spot registrations, instant badge printing, access & zone-wise attendance tracking, automated communication (WhatsApp & email marketing).
As QNA Marcom scaled its recurring events, five key hurdles emerged:

Check-In 4.4 seconds

40% Faster Registration Workflows

99% Email & WhatsApp Deliverability

50% Staff Reduction On-Ground

But convening high-level stakeholders, governments, policymakers, media, and private sector leaders, at that scale requires more than just logistics. It demands security, structure, and seamless coordination, especially when the stakes are high and the agenda is global.
That’s exactly what The 12th Regional 3R and Circular Economy Forum in Asia and the Pacific set out to achieve.
The multi-day event brought together 15,000+ stakeholders to discuss critical themes around urban sustainability, resource management, and policy transformation. Held in a hybrid format, the forum demanded airtight planning, strict access controls, and a dynamic experience for both in-person and virtual audiences.
With senior government officials, diplomats, industry leaders, and media attending, the event’s success hinged on three core challenges:
1. Secure, category-specific registration
Because of the high-profile nature of the event, it was essential to ensure that only eligible participants gained in-person access. But with thousands expected to register, verifying the identity of each attendee became a major challenge. There needed to be a way to collect valid ID documents and confirm them before allowing participation, without slowing down the registration process or compromising security.
2. Multi-layered attendee management
The event brought together a wide mix of participants, ministers, embassy delegates, municipal officers, private sector professionals, and media. Each group had different roles at the event and needed different levels of access. For example, some sessions were only open to specific government officials, while others were meant for public or media viewing. Managing these distinctions at scale, and being able to visually identify who was who from a distance, was critical to ensuring both flow and security at the venue,
3. Seamless multi-session virtual streaming
With more than 15,000 total registrations expected, a hybrid format, and 7–8 concurrent sessions happening over three days, delivering a smooth experience for both in-person and virtual attendees was a logistical challenge. Coordinating content delivery, audience engagement, and access control across multiple formats required a highly adaptable solution.

Approval-based registration with document verification
Segmented registrations with color-coded QR badge


Hybrid infrastructure with multi-session streaming
Real-time admin controls


15,000+ stakeholders engaged across 24 countries

99.8% error-free check-ins using color-coded QR badges

90%+ registration approval efficiency through automated ID verification

7 concurrent sessions live streamed with zero downtime
Samaaro’s platform enabled the 12th regional 3R & circular economy forum to scale its impact without compromising on security or attendee experience. From layered registrations to simultaneous session streaming, every detail was optimized for efficiency, engagement, and execution.
Planning a multi-stakeholder event where precision matters?
Let’s talk about how Samaaro can power your next public sector or sustainability-focused forum.

IBEForuM is a global powerhouse in curating high-impact conferences and summits that bring together decision-makers, innovators, and thought leaders from across the education, technology, and wellbeing sectors. Known for its invite-only gatherings and precision-driven programming, IBEForuM orchestrates world-class events across the Middle East, including Saudi Arabia, Oman, and the UAE, and beyond. With a portfolio of conferences, executive training programs, and leadership summits, they don’t just host events, they set the standard for what curated, content-rich engagement should look like. In their pursuit of operational excellence and elevated delegate experiences, IBEForuM continuously reimagines how technology can simplify complexity, without compromising the exclusivity and impact their brand is known for.
Events Services
Wix Integration, Attendee Approval, Access Management
As global conferences grow in size and complexity, managing who gets in, and what they can access, becomes a high-stakes challenge. For IBEForuM, a global leader in education and tech summits, the question was clear: how do you maintain high-touch curation without burning out your team?
IBEForum is known for producing premium, invite-only summits and conferences, where every attendee is vetted before being granted access. But the process of managing these approvals was becoming unsustainable.
They faced three key challenges:
As event volume increased, needed a faster, smarter, and more scalable solution.
Samaaro worked closely with IBEForuM to introduce a sleek, functional website (powered by Wix) with an integrated backend for approval workflows and access management.
What made the solution stand out?
Samaaro stepped in with a tailored suite of tools that addressed both the approval process and access control challenges, while integrating seamlessly with IBEForuM’s existing web ecosystem.
Here’s what changed:

Beautifully branded microsites were built using Wix and integrated with Samaaro’s registration engine, ensuring a consistent user experience from first click to onsite check-in.
Instead of downloading and manually validating attendee details, IBEForuM’s event team could now:


QR codes weren’t just for entry, they acted as smart passes. Some codes unlocked specific sessions or workshops; others didn’t. This allowed for highly personalized access without on-ground confusion.

75% reduction inregistration management time

50% reduction in on-ground manpower required

Faster scalling across international events
Previously, during event days, the IBEForuM team would be stuck in a backroom
with lists of unverified attendees, scrambling to confirm eligibility.
Now? One team member shared:
“We could approve 100+ registrations in minutes, and the QR-based access
made sure people only went where they were supposed to. No more stress,
no more crowding.”
Previously, during event days, the IBEForuM team would be stuck in a backroom with lists of unverified attendees, scrambling to confirm eligibility.
Now? One team member shared:
“We could approve 100+ registrations in minutes, and the QR-based access made sure people only went where they were supposed to. No more stress,no more crowding.”
Previously, during event days, the IBEForuM team would be stuck in a backroom
with lists of unverified attendees, scrambling to confirm eligibility.
Now? One team member shared:
“We could approve 100+ registrations in minutes, and the QR-based access
made sure people only went where they were supposed to. No more stress,
no more crowding.”
Previously, during event days, the IBEForuM team would be stuck in a backroom with lists of unverified attendees, scrambling to confirm eligibility.
Now? One team member shared:
“We could approve 100+ registrations in minutes, and the QR-based access made sure people only went where they were supposed to. No more stress,no more crowding.”
As curated, invite-only conferences become more common, especially in industries like education, tech, and employee wellbeing, approval-based registration and session-level access control are becoming must-haves.
What IBEForuM accomplished isn’t just operational efficiency, it’s a new blueprint for how curated events can scale without losing control.
Talk to us about building smarter workflows for your next high-touch event.

ICICI Lombard, one of India’s leading general insurance providers, has consistently pushed the boundaries of partner engagement. In line with its commitment to delivering premium experiences, the company partnered with Samaaro to enhance the guest journey at a high-profile channel partner event in Antalya, Turkey. With attendees arriving from across regions and expectations running high, the challenge was clear: how to deliver seamless communication, real-time access to event information, and a memorable, tech-driven experience, all without adding complexity for organizers. By leveraging a customized event engagement app, ICICI Lombard simplified operations, empowered guests, and set a new standard for partner-centric events.
Financial Sector, Channel Partner event
However, a common challenge many event marketers face is not just attracting attendees, but keeping them engaged, informed, and connected throughout. It’s one thing to fill a room, and quite another to make every moment count.
When ICICI Lombard brought together its channel partners in Antalya, Turkey, the goal was clear: deliver a smooth, high-touch experience that matched the prestige of the occasion, without overwhelming the organizing team with logistical follow-ups.
Bringing a large group of attendees together in an international setting adds layers of complexity, from managing real-time communication and itinerary updates to ensuring every guest knows what’s happening, when, and where.
ICICI Lombard needed a solution that could:
Samaaro stepped in with a lean, intuitive event app tailored to meet the specific communication and engagement needs of the event.
What made it stand out?

Personalized agenda & itinerary: Guests could instantly access their travel details, activity schedules, and daily plans, no printed handouts or endless whatsapp threads required.
Attendee directory: The guest list helped build connection and context, making networking more organic and informed.
Emergency contact access: All key support numbers were clearly listed, adding a layer of reassurance for attendees and organizers alike.
AI photo gallery integration: Guests could take photos during the event and later receive a curated drive link with all their personal captures, making memories easy to find and even easier to share.


60% reduction in the effort needed to communicate

94% fewer guest queries due to self-serve access to information
One moment that captured the app’s impact? During a group transfer, a guest looked confused about the next activity. Before an organizer could step in, another guest said, “It’s all in the app, just check your itinerary.”
That spontaneous moment of self-help reflected the deeper success: guests were in control, and organizers didn’t need to micromanage.
This case points to a larger shift in corporate events: tech that puts attendees first, making information accessible, reducing operational chaos, and enhancing the emotional experience.
In today’s landscape, event engagement isn’t a luxury. It’s a necessity, and simplicity is a competitive edge.

Apex Group, a global financial services provider, hosts multiple internal events annually across its international offices. These events are thoughtfully designed to deepen employee engagement, strengthen leadership alignment, and foster a unified company culture. From high-impact senior management conferences to focused initiatives like the women accelerating network (WAN), each event is a platform for internal connection, learning, and alignment with company goals.
Apex Group also leverages flagship events and formal galas, held in key locations like Dubai, Switzerland and London, not only to bring people together but also to reinforce brand values, showcase thought leadership, and support key causes.
Financial services industry, internal events.
Centralized super admin dashboard, event set up & automated RSVPs, dedicated event landing page, mobile app, activity booking.
But running such programs at a global scale, across functions, regions, and formats, can get overwhelming. That’s exactly the challenge Apex Group faced.
As a leading global financial services provider, Apex Group runs multiple internal events each year, from high-level leadership conferences to focused forums like the women accelerating network (WAN). These gatherings are pivotal in reinforcing the company’s culture, boosting collaboration, and aligning teams across continents. However, managing a wide-ranging event calendar without a centralized system led to mounting operational complexity.
Despite a clear vision for internal engagement, Apex Group struggled with fragmented execution due to:
1. Inconsistent workflows across regions
Different teams in different geographies were planning events in silos. A flagship summit in Dubai had vastly different requirements than a networking gala in London or a WAN session in Singapore.
2. Rigid tools, limited flexibility
Traditional platforms didn’t support the customization required, some events needed rsvp-based access, others required approvals, activity booking, or travel itineraries. No one system could do it all.
3. Manual communication & guest management
From sending RSVPs to tracking who attended what, everything was manual, resulting in high turnaround times, repetitive emails, and inconsistent guest experiences.
To solve for scale without sacrificing personalization, Samaaro deployed a fully configurable platform tailored to Apex Group’s global event needs.

Modular event setup
Custom registration workflows
Onsite & badge solutions
Branded mobile app


Communication automation
Activity booking & itinerary management

85% reduction in event setup time

65% boost in reporting efficiency with centralized dashboards

33% increase in RSVP response rates due to automated communication

15% lift in event promoter scores
Before partnering with Samaaro, Apex teams often had to manually chase confirmations and juggle spreadsheets to manage guest flows across events. Today, whether it’s an SMC in Malaysia or a gala dinner in Switzerland, the process is streamlined, from approvals and itineraries to access control and engagement.
Previously, during event days, the IBEForuM team would be stuck in a backroom
with lists of unverified attendees, scrambling to confirm eligibility.
Now? One team member shared:
“We could approve 100+ registrations in minutes, and the QR-based access
made sure people only went where they were supposed to. No more stress,
no more crowding.”
Previously, during event days, the IBEForuM team would be stuck in a backroom with lists of unverified attendees, scrambling to confirm eligibility.
Now? One team member shared:
“We could approve 100+ registrations in minutes, and the QR-based access made sure people only went where they were supposed to. No more stress,no more crowding.”
By adopting Samaaro’s modular event platform, Apex Group successfully centralized its global event operations, making them faster, smarter, and more scalable. The result? A consistent, high-quality experience for employees and leadership alike, without compromising on personalization.
Want to simplify your internal events, without losing the magic?

Built for modern marketing teams, Samaaro’s AI-powered event-tech platform helps you run events more efficiently, reduce manual work, engage attendees, capture qualified leads and gain real-time visibility into your events’ performance.
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