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Samaaro

Accelevents alternative for marketing teams

Samaaro vs Accelevents

Built for event marketing teams that own the pipeline.

  • One profile per person, across every event you run.
  • Your rep is alerted the moment their account checks in.
  • Budget, spend and pipeline in one leadership view.

5 stars,4.9 on G2 and Capterra

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See how Samaaro runs your next event.

Why choose Samaaro?

See ROI in under two months

<2 months

G2 reviewers report ROI from Samaaro in under two months. G2 publishes no payback figure for Accelevents (G2).

Go live in about a month

1 month

Accelevents reviewers report about two months to implement, and onboarding is included at every Samaaro plan size (G2, Samaaro onboarding).

Set up events faster

85%

Faster event setup, with templates, audiences and workflows reused from one event to the next (Samaaro customer data).

Samaaro vs Accelevents at a glance

Feature
Samaaro
Accelevents
One contact profile across every event
Built in

PartialRecords belong to one event

Event spend recorded against the pipeline it created
Built in

Not availableNo budget module

Rep alerted when their account checks in
Built in

PartialWebhooks on Enterprise

Invites, passes and reminders on WhatsApp
Built in

Not availableEmail and app push

Reporting across your whole calendar
Built in

PartialBusiness plan and above

How we built this comparison: Based on Accelevents product, pricing and help centre pages, their public release log, and G2 and Capterra verified reviews, as of September 2026. Book a 30-minute demo to see the difference firsthand.

What makes Samaaro different?

One profile per person, across every event

RSVPs, attendance, sessions and meeting outcomes build on the contact, so the next invite list starts warm. In Accelevents, records belong to a single event.

  • Every RSVP, session and meeting on one timeline
  • Segments that span every past event
  • Audiences built from CRM contacts and past guests
Three separate per-event records for Jessica Carter merging into one profile with a timeline of a meeting, session, RSVP and check-in across events, and a Q4 invite list of 1,284 past guests and CRM contacts

See what the calendar cost, and what it returned

Approved budget, actual spend and pipeline influenced, across every event in the programme. Accelevents has no budget module at any tier, so that view cannot be built there.

  • Spend and pipeline side by side, per event and per quarter
  • Cost per attendee and ROI by region or event type
  • Revenue attributed back to the event that created it
A spend and pipeline chart for H1 2026 with planned and actual spend per month under a pipeline line that peaks at $2.8M in March, filtered by region and event type, with one event and whole calendar views

Your rep knows the moment their account walks in

Prospects are mapped to reps before the event, and the owner gets an alert with deal context the second they check in. Accelevents lead capture is built for your exhibitors, not your own team.

  • Prospects mapped to their rep before doors open
  • Arrival alert with open deal value and last touch
  • Meeting outcome logged to the CRM deal on the spot
A phone showing an arrival alert that Ryan Mitchell checked in at Northwind with a $420K open deal, beside a Northwind Capital CRM deal with its account owner Alex Kim and a demo booked at the CXO Summit

Teams that run their events on Samaaro

ICICI Lombard Modon Properties Informa Markets
5 out of 5 stars
“Samaaro has truly streamlined and simplified our communication with channel partners, making collaboration more efficient and flawless than ever before, helping us build stronger relationships.”
Shekhar BajajDVP Marketing, ICICI Lombard

How verified reviewers rate Samaaro

Side-by-side scores from G2, Capterra and SourceForge. Accelevents carries a larger review base, and their reviewers rate customer service 4.8 on Capterra.

4.9Avg. Samaaro rating

G2 — Overall

Samaaro

4.9

Accelevents

4.7

Capterra — Overall

Samaaro

4.9

Accelevents

4.7

Capterra — Ease of use

Samaaro

4.9

Accelevents

4.6

Capterra — Value for money

Tie

Samaaro

4.7

Accelevents

4.7

SourceForge — Overall

Tie

Samaaro

4.9

Accelevents

4.9

Samaaro vs Accelevents: FAQs

For marketing-led event programmes, yes. Teams at ICICI Lombard, PepsiCo, Informa Markets, Dr. Reddy’s and Bureau Veritas run their programmes on Samaaro. The difference is architectural rather than cosmetic: Accelevents organises everything around a single event, while Samaaro organises around the person and the programme, so the audience, the reporting and the setup carry from one event to the next.

Four cases, and we will say so on the call. A single flagship event that needs the platform shaped around it. A fundraiser where the auction is central, since the product began as a charity auction tool. An RFID-heavy trade show where event-day hardware depth decides it. And any evaluation where SOC 2 Type 2 is a hard requirement, because they hold it and we do not.

Not as of their public release log. There is no field to record what an event cost at any tier, so spend cannot be shown against the pipeline it created inside the platform, and that view gets rebuilt in a spreadsheet. Samaaro includes a budget planner and a leadership view with approved budget, actual spend, cost per attendee and pipeline influenced across the whole calendar.

In Samaaro, yes: one dashboard across every event, filtered by quarter, region, event type, job title or channel, with year-on-year trends. In Accelevents, cross-event and custom reporting starts on the Business plan and reports attendance rather than money, and reviewers describe exporting to Excel to get the fields they wanted.

Not as a native channel. Their attendee messaging is email and in-app push, and WhatsApp does not appear on their public release log. Samaaro sends invites, confirmations, passes, reminders and follow-ups on WhatsApp and email from one workflow, with delivery and read tracking on both.

Samaaro is ISO 27001:2022 certified and compliant with GDPR, CCPA/CPRA and PCI DSS, with SSO, SAML and role-based access. Accelevents holds SOC 2 Type 2 and we do not. If SOC 2 is a hard requirement, raise it early and we will walk your security team through our trust center.

Yes, and migration is included. A named onboarding manager moves contacts, event history, templates and CRM connections across, and you can run your next event on Samaaro before bringing the rest of the calendar over. One practical warning whoever you choose: Accelevents limits how long you can access event data after an event closes and charges to extend that window, so export your past attendee lists while your account is still open.

Yes. Accelevents operates from the United States, with data in US data centres and pricing in USD. Samaaro contracts and invoices in INR, AED and USD, supports local payment methods, staffs support for India and Gulf event days, and builds WhatsApp into every guest journey.