Virtual Conference Example - Cube 2021

Virtual Conference - Lobby

Here’s a Virtual Conference Example that was hosted on Samaaro for Mindray. Mindray Medical International Limited is a global medical instrumentation developer, manufacturer, and marketer based in Shenzhen, China. Mindray designs and produces medical equipment and accessories for both human and veterinary use.

Mindray India, in association with BLK Max Super specialty Hospital, hosted CUBE ASPIRE 2021- an academic extravaganza which brought 40+ leading pathologists, hematologists, academicians, hemato-pathologist clinicians on one platform to talk about various topics on Hematology.

Virtual Conference - Info Desk

Project Info:

Client: Mindray India

Category: Virtual Conference

Date: 24th -25th July, 2021

Challenges

  • Considering the magnitude of the event, the client had specific requirements for the design of the event, that is both visually appealing and brings out brand awareness.

  • An interactive conference hall was required to help speakers communicate effectively with the audience.

  • The client also wanted to make the platform compatible with mobile devices.

  • Advanced functionality was required to make the event engaging and innovative.

Solutions

cube 2021 virtual mobile UI

An intuitive Mobile UI was built specifically for the event to cater to enable users to log in from their mobiles.

Virtual Conference Hall

An auditorium was provided for the client, where 40+ sessions, debates, panel discussions and Q&A sessions were conducted by 40+ leading pathologists, hematologists, academicians and hemato-pathologist clinicians.

Virtual Conference - Exhibition Hall

An exhibition hall with various exhibitor booths was set up for the sponsors to promote their products.

Virtual Conference - Leaderboard

To add an element of excitement and to encourage participants to perform actions, an activity leaderboard was available, which highlighted names of the attendees who interacted with the platform the most.

Virtual Conference - Photo Booth

An innovative photo booth was available for participants of the event to click photos on and share it across social media channels.

Virtual Conference - Certificate

A personalized E-certificate, which certifies the participation of the attendees, was sent to the email addresses of the participants.

Virtual Conference - Social Lounge

A social lounge was created, where a live & aggregated feed of social media posts related to the event with relevant hashtags were displayed.

Virtual Conference - Resource Bag

Lastly, with 100+ documents and videos available, participants were provided with a resource bag, using which they were allowed to save their favorite resources at one place.

Result

Here are some of the highlights of the event:

  • The event registered more than 3000 registrations.

  • The mobile UI made the platform compatible with mobile devices, which helped the client host more participants.

  • 8 With features such as Live Q&As, Panel Discussions, Photo Booth, and Leaderboard, the engagement rate of the event was high.

  • The design of the platform was completely personalized according the client’s requirements, which helped them

Client Feedback

“This was the third virtual event we have hosted on Samaaro, and each time we have had a wonderful and glitch-free experience. After the massive success of CUBE 2020, hosting CUBE 2021 on Samaaro was a no-brainer. This time, however, there were a lot of requirements in terms of functionality, look and feel of the website, and Team Samaaro delivered yet again.”
- Mindray India
5/5